NBF strengthens presence in home base; re-launces flagship branch
Branch makeover reaffirms commitment to Fujairah customers as bankfocuses on growing its core businesses
The National Bank of Fujairah (NBF) today announced the re-launch of its main branch in Fujairah after renovations for the past three months. The 12,000 sq ft branch, inaugurated in 1994, was officially re-opened by HH Sheikh Saleh Bin Mohammed Al Sharqi, Chairman of NBF in a ribbon cutting ceremony that was also attended by the bank's Board of Directors and senior management.
The flagship of NBF's 12-branch network across the UAE, the Fujairah branch now sports a more modern ambience with its wooden panelled walls, clean lighting and circular meeting rooms. There were also other improvements, such as the installation of more customer teller counters and waiting areas, including a separate one for female clients. The corporate banking and trade finance offices have also been enlarged, while provisions are currently being made for a drive-through ATM before the end of the year.
H.H Sheikh Saleh Bin Mohammed Al Sharqi, Chairman of NBF, said that the newly renovated branch underscores the bank's pre-eminent position in Fujairah: "Our proposition as an established full-service bank with strong trade finance credentials has always put us in good stead to support Fujairah's aspirations.
"By upgrading existing infrastructure such as our main Fujairah branch, we are putting on a show of strength in the marketplace while firming up the foundation to further consolidate and grow our core businesses," he said.
Vince Cook, NBF Chief Executive, said that the branch re-launch is in line with the bank's strategy of fully exploiting its retail network. He said that the Fujairah branch is the most significant in a series of renovations being carried out: "This is our showcase branch and this investment reflects our commitment to further nurturing our roots.
"Fujairah continues to develop its status as an export and trading hub, so alongside the refurbishment of our premises we are also upgrading our efforts to cater to the needs of the growing business sector," he said.
Regional Manager Sharif Mohamed Rafei, who is in charge of the bank's retail operations, said that the branch re-launch will enable NBF to better serve the Fujairah community: "We want to thank our customers for their loyal support by providing them with a comfortable and enjoyable banking experience."
About the National Bank of Fujairah
Incorporated in 1982, the National Bank of Fujairah (NBF) is a full services corporate bank with strong wholesale banking and trade finance expertise. Leveraging its deep banking experience and market insight within Fujairah and the UAE, NBF is
well-positioned to build lasting relationships with its clients and help them achieve their business goals.
NBF's key shareholders include the Government of Fujairah, the Government of Dubai and business pioneer and community leader H.E. Sir Easa Saleh Al Gurg. It is listed on the Abu Dhabi Securities Market under the symbol "NBF" and has a branch network of 12 across the UAE.
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